John Gerzema's Harris Poll: "Facebook Is the Least Trusted Major Tech Company"
John Gerzema, Harris Poll CEO, was interviewed at
Fortune about their recent poll on trust and safeguarding personal data in Silicon Valley.
❝ Facebook is the least trustworthy of all major tech companies when it comes to safeguarding user data, according to a new national poll conducted for Fortune, highlighting the major challenges the company faces following a series of recent privacy blunders.
Only 22% of Americans said that they trust Facebook with their personal information, far less than Amazon (49%), Google (41%), Microsoft (40%), and Apple (39%).
“Facebook is in the bottom in terms of trust in housing your personal data,” said Harris Poll CEO John Gerzema. “Facebook’s crises continue rolling in the news cycle.” ... [Fortune.com]
| JOHN GERZEMA is a NY Times Bestselling author & CEO of Harris Insights & Analytics/The Harris Poll. Watch him deliver a keynote on "Big Ideals" below, and learn more about booking John for your next event today. |